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Pricing - Dos & Don’ts
The Do’s of Confident Pricing
Do base prices on data, not emotion
Do regularly review and raise prices
Do clearly communicate the value of your services
Do educate your clients, value over volume
💡Tip: Below is a template you can use when messaging your clients about an upcoming price increase
The Don’ts That Hurt Your Business
Don’t compare your prices to others without context
Don’t undercharge because of guilt or fear
Don’t discount too often, it undermines your brand
Don’t forget to factor in time: setup, clean-up, messaging, etc.
Next Lessons
Understanding your Expenses and Tax
3
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Understanding your Expenses and Tax can save you thousands each year and is key to staying stress-free come tax season.
Managing Your Business Accounts
4
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Practical reminders on managing your business accounting.
Save Money Knowing What you Can Write Off
5
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Know how you can reduce your taxable income by deducting legitimate business expenses
Your Business Costs
6
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To accurately price your services, you need to know exactly what each treatment costs you
Pricing Calcuator & Business Plan
7
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Demo of how to use Solo's Pricing Calculator and Business Plan tool