26
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Using Hashtags
Hashtags are a powerful tool to help your content get discovered by new audiences.
When users search for specific topics, they’re browsing hashtags attached to videos, making it essential to include relevant ones in your posts.
Choosing the right hashtags can significantly boost your visibility, ensuring your content appears in the feeds of people interested in your services.
Be strategic by mixing trending hashtags with niche ones related to your expertise to maximise reach.
Use Hashtags Effectively
Location: Adding location-specific hashtags like #northwestlondonnails helps local clients find your services. This is especially important for beauty professionals who rely on nearby customers.
Service-Specific Tags: Use tags like #biab or #naturalnails to highlight your expertise in specific treatments. These keywords attract clients actively searching for the services you offer.
Tag Brands: Mentioning brands, such as #thegelbottle, increases your visibility within the professional community and connects you with others using the same tools.
Trends: Incorporate trending hashtags like #chromenails to stay relevant and reach a wider audience engaging with the latest styles. This positions you as someone who stays ahead in beauty trends.
Next Lessons
Using Trending Content
27
.
04:02
Trends are powerful content styles that gain traction quickly and help your videos stand out.
Ensure Quality Production
28
.
02:00
Learn how to produce high-quality posts that engage your audience.
Maximise Impact
29
.
01:33
Learn how to capture your audience's attention from the start.
Set Up Your Tik Tok Business Account
30
.
01:33
TikTok Business Accounts come with analytics, ads manager, and royalty-free sounds.