
Thursday
30 October
Objective
Improve visibility on Google and attract local clients searching for last-minute seasonal appointments.
🕸️ Update your Google Business Profile with a Halloween offer 🎃
Keep your profile fresh and seasonal by adding a Halloween-themed post to your Google Business Profile.
This helps new clients find you when searching for beauty services near them — and gives them a reason to book right now.
Use this Canva template to create your image.
Add a photo of your recent work (like a Halloween-inspired look or cozy autumn vibe), your promo code, and your Solo booking link or QR code.
Then upload it directly to your Google Business Profile under “Add Update.”
🧡 What to include in your post
Your image:
A photo of your recent work or seasonal setup
Your promo code (e.g. TREAT15 or SPOOKY10)
Optional: a short caption over the image (e.g. “Halloween Special – 15% Off This Week Only!”)
Your caption:
“Halloween Special 🎃 Get 15% off all bookings this week with code TREAT15! Book through my Solo profile to claim.”
Make sure your info is up to date:
✔️ Opening hours
✔️ Contact details
✔️ Solo booking link
✏️ Example caption ideas
🎃 “Spooky season savings! 👻 Book your Halloween glow-up and get 15% off all treatments this week — use code TREAT15 when you book through my Solo profile.”
🍁 “Autumn-ready beauty starts here 🍂 Save 10% on your next appointment with code SPOOKY10 — offer ends Sunday!”
🧡 “New season, new look ✨ Treat yourself to a Halloween special — book now through my Solo link!”
🕯️ Add your hashtags
Examples:
#HalloweenBeauty #LocalBeautyPro #SpookySeason #BeautyOffer #BookLocal #SoloCommunity #BeautyPromo #SupportSmallBusiness #GoogleBusiness
Create your own version with…
This Week
Lessons
Set Up Google My Business
Google My Business (GMB) is a free and powerful tool to ensure your business appears in Google Search and Google Maps results.
Create a Google Business Profile
Now that you’ve created your Gmail account, setting up a Google Business Profile becomes quick and seamless.
Ranking Higher on Google
This lesson explains the key factors that influence your Google Business Profile ranking and gives you practical steps to attract clients.

