Back to Course

2

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Meet the team

Each member brings a wealth of experience to the course, from leading companies in tech, marketing, and beauty, ensuring we deliver the best tools and support for independent beauty professionals.

  • Chris Wood, Chief Commercial Officer - Ex-CCO at Treatwell, bringing strategic leadership and commercial expertise.

  • Harriet Trotter, Head of Google & Meta Ads - Former Performance Marketing Lead at Treatwell, a powerhouse in digital growth.

  • Annie Ramrachia, Growth Lead - Ex-General Manager at The Hut Group, with a sharp focus on scaling businesses.

  • Nadia Yonan, Social Media & Marketing Lead - A social media expert passionate about connecting brands with their audience.

  • Katrina Ashworth, Head of Community - Formerly at Treatwell, building thriving communities that foster engagement and growth.

  • Seniz Pashley, Growth Manager - Network lead at Secret Spa, specialising in expanding reach and driving user growth.


Next Lessons

A loyal client base is the key to growth

3

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04:49

Growing your business isn’t just about attracting new faces, it’s about creating lasting relationships. A loyal client base provides consistent income, referrals, and stability. It’s the foundation of a thriving beauty business.

A loyal client base is the key to growth

3

.

04:49

Growing your business isn’t just about attracting new faces, it’s about creating lasting relationships. A loyal client base provides consistent income, referrals, and stability. It’s the foundation of a thriving beauty business.

A loyal client base is the key to growth

3

.

04:49

Growing your business isn’t just about attracting new faces, it’s about creating lasting relationships. A loyal client base provides consistent income, referrals, and stability. It’s the foundation of a thriving beauty business.

Surprise & Delight Add Ons

4

.

02:01

When clients are unexpectedly treated with thoughtful gestures or personalised touches, they feel a deeper connection to your business.

Surprise & Delight Add Ons

4

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02:01

When clients are unexpectedly treated with thoughtful gestures or personalised touches, they feel a deeper connection to your business.

Surprise & Delight Add Ons

4

.

02:01

When clients are unexpectedly treated with thoughtful gestures or personalised touches, they feel a deeper connection to your business.

Rebook on the Spot

5

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01:36

Rebooking on the spot is one of the most powerful ways to build consistency in your schedule and create loyal clients.

Rebook on the Spot

5

.

01:36

Rebooking on the spot is one of the most powerful ways to build consistency in your schedule and create loyal clients.

Rebook on the Spot

5

.

01:36

Rebooking on the spot is one of the most powerful ways to build consistency in your schedule and create loyal clients.

Loyalty Scheme

6

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03:25

Everyone loves to feel appreciated, and a loyalty scheme is a perfect way to show your clients how much you value them.

Loyalty Scheme

6

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03:25

Everyone loves to feel appreciated, and a loyalty scheme is a perfect way to show your clients how much you value them.

Loyalty Scheme

6

.

03:25

Everyone loves to feel appreciated, and a loyalty scheme is a perfect way to show your clients how much you value them.

Automated Emails

7

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02:06

Sometimes clients don’t come back - not because they didn’t love your service, but because life gets busy.

Automated Emails

7

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02:06

Sometimes clients don’t come back - not because they didn’t love your service, but because life gets busy.

Automated Emails

7

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02:06

Sometimes clients don’t come back - not because they didn’t love your service, but because life gets busy.

Brand Marketplaces

8

.

01:52

Solo partners with trusted beauty brands like Nouveau Lashes, Bio Sculpture, Elim, Lash Perfect, HD Brows, Million Dollar Facial, Sienna X, and Herlum to create brand marketplaces where clients can discover professionals in their area who use those products.

Brand Marketplaces

8

.

01:52

Solo partners with trusted beauty brands like Nouveau Lashes, Bio Sculpture, Elim, Lash Perfect, HD Brows, Million Dollar Facial, Sienna X, and Herlum to create brand marketplaces where clients can discover professionals in their area who use those products.

Brand Marketplaces

8

.

01:52

Solo partners with trusted beauty brands like Nouveau Lashes, Bio Sculpture, Elim, Lash Perfect, HD Brows, Million Dollar Facial, Sienna X, and Herlum to create brand marketplaces where clients can discover professionals in their area who use those products.

Referral Scheme

9

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02:50

Your happy clients are your best ambassadors - they love recommending you to their friends and family

Referral Scheme

9

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02:50

Your happy clients are your best ambassadors - they love recommending you to their friends and family

Referral Scheme

9

.

02:50

Your happy clients are your best ambassadors - they love recommending you to their friends and family

Ask Clients to Share Results on Social Media

10

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01:55

Encouraging clients to post about their experience creates trust and visibility for your services.

Ask Clients to Share Results on Social Media

10

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01:55

Encouraging clients to post about their experience creates trust and visibility for your services.

Ask Clients to Share Results on Social Media

10

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01:55

Encouraging clients to post about their experience creates trust and visibility for your services.

Ask Clients to Share Reviews in Local Community Groups

11

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03:00

Word-of-mouth is one of the most powerful marketing tools, and people trust recommendations from their friends and neighbours more than they trust traditional advertising.

Ask Clients to Share Reviews in Local Community Groups

11

.

03:00

Word-of-mouth is one of the most powerful marketing tools, and people trust recommendations from their friends and neighbours more than they trust traditional advertising.

Ask Clients to Share Reviews in Local Community Groups

11

.

03:00

Word-of-mouth is one of the most powerful marketing tools, and people trust recommendations from their friends and neighbours more than they trust traditional advertising.