1

.

The Foundations of SEO Success with Solo

If you’re hoping to get your Solo website ranking on Google, the first thing to know is that SEO doesn’t happen overnight. It takes time, consistency, and the right setup - but once it starts working, it can completely transform how new clients find you online.

Think of Google as the ultimate marketplace. It’s where people are actively searching for what you offer - whether that’s “brow lamination in Leeds” or “massage therapist near me.” Getting your business visible here means you’re showing up in front of real people, at the exact moment they’re ready to book.

There are two main areas to focus on when building your SEO with Solo:

  1. Your Solo Web Page (On-Page SEO) – This covers the content you control within the Solo app: your page title, description, keywords, headings, and images.

  2. Your Google Business Profile – This works hand-in-hand with your Solo page to boost local visibility and appear on Google Maps searches.

Together, these two areas create a strong foundation for your business to grow online.

Steps to Start:

  • Make sure your Solo page is live and claimed with your business name (e.g. booksolo.co/yourbusinessname). To do this head to App > Menu > Website > Settings > Change website address & enable online.

  • Set up or update your Google Business Profile, ensuring your name, address, phone number, and opening hours match your Solo page exactly.

Next Lessons

Optimising Your On-Page SEO

2

.

20m

Learn how to write SEO-friendly page titles, meta descriptions, and headings, and how to make your site keyword-rich without overstuffing.

Optimising Your On-Page SEO

2

.

20m

Learn how to write SEO-friendly page titles, meta descriptions, and headings, and how to make your site keyword-rich without overstuffing.

Optimising Your On-Page SEO

2

.

20m

Learn how to write SEO-friendly page titles, meta descriptions, and headings, and how to make your site keyword-rich without overstuffing.

Ranking for More Than One Keyword

3

.

10m

Understand how to target multiple treatments or services with smart keyword placement and additional landing pages that attract more traffic.

Ranking for More Than One Keyword

3

.

10m

Understand how to target multiple treatments or services with smart keyword placement and additional landing pages that attract more traffic.

Ranking for More Than One Keyword

3

.

10m

Understand how to target multiple treatments or services with smart keyword placement and additional landing pages that attract more traffic.

A Tour of an SEO-Optimised Solo Website

4

.

25m

A visual walkthrough of a perfectly optimised Solo site - see how layout, content, and structure all work together to improve rankings.

A Tour of an SEO-Optimised Solo Website

4

.

25m

A visual walkthrough of a perfectly optimised Solo site - see how layout, content, and structure all work together to improve rankings.

A Tour of an SEO-Optimised Solo Website

4

.

25m

A visual walkthrough of a perfectly optimised Solo site - see how layout, content, and structure all work together to improve rankings.

Setting Up Your Google Business Profile

5

.

15m

Step-by-step instructions for creating and verifying your Google Business Profile, syncing it with your Solo site, and building a strong local presence.

Setting Up Your Google Business Profile

5

.

15m

Step-by-step instructions for creating and verifying your Google Business Profile, syncing it with your Solo site, and building a strong local presence.

Setting Up Your Google Business Profile

5

.

15m

Step-by-step instructions for creating and verifying your Google Business Profile, syncing it with your Solo site, and building a strong local presence.

How to Get Your Google Business Profile Ranking Higher

6

.

15m

Learn why you should treat Google Business like Instagram — post weekly, reply to reviews, and add new photos to stay visible and relevant.

How to Get Your Google Business Profile Ranking Higher

6

.

15m

Learn why you should treat Google Business like Instagram — post weekly, reply to reviews, and add new photos to stay visible and relevant.

How to Get Your Google Business Profile Ranking Higher

6

.

15m

Learn why you should treat Google Business like Instagram — post weekly, reply to reviews, and add new photos to stay visible and relevant.

Prefer a Hands-Off Approach to SEO?

7

.

10m

An optional module introducing Solo’s £200 SEO Service — perfect if you want expert keyword research, GBP management, and performance tracking done for you.

Prefer a Hands-Off Approach to SEO?

7

.

10m

An optional module introducing Solo’s £200 SEO Service — perfect if you want expert keyword research, GBP management, and performance tracking done for you.

Prefer a Hands-Off Approach to SEO?

7

.

10m

An optional module introducing Solo’s £200 SEO Service — perfect if you want expert keyword research, GBP management, and performance tracking done for you.