Getting your Solo website to rank on Google takes time and steady effort, but once it starts working, it can transform how new clients find you.

Think of Google as the ultimate, commission-free marketplace.

It’s where people are actively searching for services just like yours - from “brow lamination in Leeds” to “massage therapist near me.” By getting your business visible here, you’re placing yourself directly in front of real customers at the exact moment they’re ready to book.

When you search for something like “gel nails near me,” Google usually shows two key areas of results.

1. The Map Pack and Google Maps
   This is the section with a map and a few business listings that appear at the top of the page. These results come directly from your Google Business Profile. Getting into the Map Pack helps people nearby find you easily, see your reviews, and get directions or contact details.

2. Organic Search Results
   These are the regular listings below the map. This is where your Solo website can appear. The words and structure on your page help Google understand what you do and where you’re based, which can improve your ranking over time.

Think of it this way: your Google profile helps people discover you, and your Solo page gives them a reason to book. When both are consistent and well set up, Google sees your business as reliable and relevant which helps you attract more clients without paying commission.

There are two main areas to focus on when building your SEO with Solo:

1. Your Google Business Profile – This works hand-in-hand with your Solo page to boost local visibility and appear on Google Maps searches.

2. Your Solo Web Page (On-Page SEO) – The content you control inside the Solo app: your title, description, keywords, headings, and images.

Together, these two areas form the foundation for growing your business online. In this course, you’ll learn how each one works and get practical tips to optimise them so your business can reach more potential clients.

FAQs

How long does SEO take to work?
SEO isn’t instant. You might start to see early improvements in a week, but meaningful results often take a few weeks of steady effort.

Do I need a Google Business Profile?
Yes. A Google Business Profile helps you appear in local searches and on Google Maps, making it easier for clients nearby to find and book with you.

Can Solo help my business rank on Google?
Absolutely. Your Solo page is built with SEO in mind. By optimising your content and keeping your details consistent with Google, you’ll set yourself up for long-term visibility.