Back to Course

2

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Meet the team

Each member brings a wealth of experience to the course, from leading companies in tech, marketing, and beauty, ensuring we deliver the best tools and support for independent beauty professionals.

  • Chris Wood, Chief Commercial Officer - Ex-CCO at Treatwell, bringing strategic leadership and commercial expertise.

  • Harriet Trotter, Head of Google & Meta Ads - Former Performance Marketing Lead at Treatwell, a powerhouse in digital growth.

  • Annie Ramrachia, Growth Lead - Ex-General Manager at The Hut Group, with a sharp focus on scaling businesses.

  • Nadia Yonan, Social Media & Marketing Lead - A social media expert passionate about connecting brands with their audience.

  • Katrina Ashworth, Head of Community - Formerly at Treatwell, building thriving communities that foster engagement and growth.

  • Seniz Pashley, Growth Manager - Network lead at Secret Spa, specializing in expanding reach and driving user growth.


Next Lessons

Brainstorm Your Ideal Client

3

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05:00

Before diving into your tactics, it’s crucial to have a clear snapshot of who you are, what you offer, and who you’re serving.

Brainstorm Your Ideal Client

3

.

05:00

Before diving into your tactics, it’s crucial to have a clear snapshot of who you are, what you offer, and who you’re serving.

Brainstorm Your Ideal Client

3

.

05:00

Before diving into your tactics, it’s crucial to have a clear snapshot of who you are, what you offer, and who you’re serving.

Set Up Google My Business

4

.

05:00

Google My Business (GMB) is a free and powerful tool to ensure your business appears in Google Search and Google Maps results.

Set Up Google My Business

4

.

05:00

Google My Business (GMB) is a free and powerful tool to ensure your business appears in Google Search and Google Maps results.

Set Up Google My Business

4

.

05:00

Google My Business (GMB) is a free and powerful tool to ensure your business appears in Google Search and Google Maps results.

Set Up Your Solo Website

5

.

20:00

A well-designed website is more than just a digital business card - it’s often the first impression a potential client has of your services.

Set Up Your Solo Website

5

.

20:00

A well-designed website is more than just a digital business card - it’s often the first impression a potential client has of your services.

Set Up Your Solo Website

5

.

20:00

A well-designed website is more than just a digital business card - it’s often the first impression a potential client has of your services.

Tailor Your Instagram for Local Searches

6

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01:02

Instagram is an incredibly powerful tool for finding clients, especially when it comes to local searches.

Tailor Your Instagram for Local Searches

6

.

01:02

Instagram is an incredibly powerful tool for finding clients, especially when it comes to local searches.

Tailor Your Instagram for Local Searches

6

.

01:02

Instagram is an incredibly powerful tool for finding clients, especially when it comes to local searches.

Ask Your Personal Network to Leave Reviews

7

.

08:00

Your personal network can be one of the most valuable resources when you’re just starting out.

Ask Your Personal Network to Leave Reviews

7

.

08:00

Your personal network can be one of the most valuable resources when you’re just starting out.

Ask Your Personal Network to Leave Reviews

7

.

08:00

Your personal network can be one of the most valuable resources when you’re just starting out.

Choose Smart Opening Hours

8

.

01:53

Your availability directly impacts how accessible your services are to your clients.

Choose Smart Opening Hours

8

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01:53

Your availability directly impacts how accessible your services are to your clients.

Choose Smart Opening Hours

8

.

01:53

Your availability directly impacts how accessible your services are to your clients.

Find Local Facebook Groups

9

.

02:25

Facebook Groups are an incredibly effective way to engage with local communities and advertise your services without paying for ads.

Find Local Facebook Groups

9

.

02:25

Facebook Groups are an incredibly effective way to engage with local communities and advertise your services without paying for ads.

Find Local Facebook Groups

9

.

02:25

Facebook Groups are an incredibly effective way to engage with local communities and advertise your services without paying for ads.

Advertise in Local Groups

10

.

Advertising in physical spaces within your community helps you reach people who are already invested in self-care, wellness, or lifestyle activities aligned with your services.

Advertise in Local Groups

10

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Advertising in physical spaces within your community helps you reach people who are already invested in self-care, wellness, or lifestyle activities aligned with your services.

Advertise in Local Groups

10

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Advertising in physical spaces within your community helps you reach people who are already invested in self-care, wellness, or lifestyle activities aligned with your services.

Find Local Micro Influencers

11

.

02:42

Partnering with local micro influencers can help you get your services in front of potential clients who are already interested in beauty and self-care.

Find Local Micro Influencers

11

.

02:42

Partnering with local micro influencers can help you get your services in front of potential clients who are already interested in beauty and self-care.

Find Local Micro Influencers

11

.

02:42

Partnering with local micro influencers can help you get your services in front of potential clients who are already interested in beauty and self-care.

Make Flyers

12

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01:59

Flyers might sound old-school, but they’re still super effective.

Make Flyers

12

.

01:59

Flyers might sound old-school, but they’re still super effective.

Make Flyers

12

.

01:59

Flyers might sound old-school, but they’re still super effective.